Privacy Policy

True North Lens

Effective Date: October 31, 2026

True North Lens ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store, and share information when you visit truenorthlens.com, submit an inquiry, or use our photography services.

1. Information We Collect

Depending on your interactions with True North Lens, we may collect:

  • Your name, email address, and phone number.

  • Information submitted through our website contact forms.

  • Photography session details, preferences, and booking information.

  • Contract, invoice, and payment transaction information.

  • Photographs created during your session.

  • Website usage information collected through cookies and analytics technologies.

Payments may be processed through third-party payment providers. True North Lens does not intentionally store complete payment card numbers.

2. How We Use Your Information

We use personal information to:

  • Respond to inquiries and communicate with clients.

  • Schedule and manage photography sessions.

  • Prepare agreements, invoices, and payment requests.

  • Capture, edit, organize, and deliver photographs.

  • Provide customer support.

  • Maintain business records and comply with legal obligations.

  • Improve our website and services.

We do not use client photographs for promotional purposes without appropriate permission.

3. Photograph Storage and Delivery

True North Lens currently uses Google Drive to store and deliver client photographs.

We take reasonable measures to limit unauthorized access to client photographs and personal information.

Client galleries or shared folders are generally made available for at least 30 calendar days following delivery, consistent with the applicable photography agreement.

Clients are responsible for downloading and backing up their delivered photographs.

We may use another professional gallery provider in the future. We will update this policy when necessary to reflect material changes to our data practices.

4. Sharing Information With Service Providers

We may share information with third-party service providers when reasonably necessary to operate our business, including:

  • Squarespace for website hosting, contact forms, contracts, and invoicing.

  • Google Drive for photograph storage and delivery.

  • Payment processors for billing and transactions.

  • Other providers necessary to fulfill contracted services.

We do not sell client contact information.

Information may also be disclosed when required by law or when reasonably necessary to protect legal rights.

5. Cookies and Website Analytics

Our website uses cookies and similar technologies to support website functionality, understand visitor activity, and improve the browsing experience.

Visitors can accept all cookies, decline nonessential cookies, or manage their preferences through our website's cookie controls.

Certain essential technologies may remain active to support website security and functionality.

6. Information Retention

We retain personal information for as long as reasonably necessary to provide services, maintain business records, resolve disputes, and comply with applicable legal obligations.

Online photograph delivery access is generally maintained for at least 30 calendar days after delivery.

We do not guarantee permanent storage of client photographs.

7. Information Security

We use reasonable administrative and technical measures to protect information under our control.

However, no internet-based transmission or electronic storage system can be guaranteed completely secure.

8. Your Privacy Choices

You may contact us to request access to personal information we maintain, request corrections, or request deletion where applicable.

Certain information may need to be retained for legitimate business purposes or legal obligations.

To submit a privacy request, email:

kylekral13@gmail.com

9. Children's Privacy

Our photography services may involve photographing children with the involvement of a parent or legal guardian.

We do not knowingly use photographs depicting minors for advertising or promotional purposes without appropriate authorization.

Parents or legal guardians may contact us regarding privacy concerns involving their children.

10. Updates to This Policy

We may update this Privacy Policy to reflect changes in our services, technology, or legal requirements.

Any revised policy will be posted on this page with an updated effective date.

11. Contact Information

True North Lens
Hampton Roads, Virginia
Website: https://truenorthlens.com
Email: kylekral13@gmail.com

For questions about this Privacy Policy or our information practices, please contact us using the email address above.